wordpress see tips and tricks laptop

WordPress SEO Tips & Tricks

How To Rank Higher On Google

I recently started redesigning my WordPress website. I would like to share with you a few useful WordPress SEO tips and tricks, video tutorials, and articles that were beneficial to me with improving my website’s visibility.  

A Few SEO Tips & Resources To Enhance Your WordPress Website  

WordPress SEO tips

Yoast SEO Plugin

Download and use the Yoast SEO Plugin. Find out more…


Yoast SEO website screenshot

Formatting Blog Posts

Create plenty of headings, use small paragraphs, high resolution images, and videos.

(Find out more about great resources for free images on my Web Design Style Guide Creative Process Post.)

Use Categories & Tags

Use categories, and tags on your WordPress website. 

Categories are used to sort and group content into different sections.

Tags describe certain details of your post, similar to keywords.


Add links internal and external meaning links to other websites, and also links to other pages on your website. Find out more…


Make sure the font and font size is easy to view.

Read more about WordPress fonts…

Simple & Clear Writing

Keep your writing simple and clear, and have a clear target audience in mind.

Alt tags

Optimize all your images with alt tags 

(you’ll see this field when you upload the image file). 

Proofread Your Work

Avoid duplicate content.

Shareable Content

Make your content shareable. (One Plugin option is the Ultimate Social Icons and Share Plugin which covers over 200+ social media platforms and is a free plugin). Another option is the Easy Share Plugin or the Simple Social buttons which is one of my favorites!


Set up your Permalinks. The URLs of your website pages and posts are called Permalinks. Adding a keyword is usually helpful. Keep your slugs short — preferably five words or less. Find out more tips from this Yoast article “The perfect WordPress SEO Permalink Structure”.

Google Analytics

Use Google Analytics. See Video Tutorial Below or watch on YouTube


Create a sitemap for your website. Yoast SEO or XML Sitemaps Generator are easy to use options that I have used.

Titles & Meta Tags

Write effective titles and meta tags.  Platinum SEO Pack plugin offers this feature if you find writing effective titles and meta tags difficult.

Edit Yoast SEO Snippets

At the bottom of your post you can edit the Snippet that appears on  Google which is a part of the Yoast SEO plugin.

Example of the Yoast SEO snippet Section to edit!


Learn How To Setup Yoast SEO With Your WordPress Website.

The Yoast plugin will help increase your website visibility and Google ranking greatly enhancing your WordPress website!

Watch this video for an easy step-by-step guide on how install and use Yoast SEO for WordPress. Darrel Wilson walks you through this process and breaks everything down.

SEO for beginners – Darrel Wilson

Click here for FREE YOAST SEO Course

Google Web Master Tools Link

Take A Look At These Great Articles On SEO Trends & Tips To Learn More.

WordPress SEO tips

New ways to approach SEO in 2019: Accountability and customer experiences

New ways to approach SEO in 2019  

Web Design Tricks to Improve Engagement

Experts offer a variety of ways to improve search traffic to your website but few talk about how design affects traffic. Use these tricks to improve yours.

Web Design Tricks to Improve Engagement via Women On Business

How to Install Google Analytics on WordPress

How To Install Google Analytics in WordPress via WPBeginner – WordPress Tutorials

I hope this post has given you some new insight into SEO strategies that you may want to experiment with and further explore! 

I’d love to hear your ideas on SEO strategies, how to rank higher on Google, and how to enhance your WordPress website visibility. Please share your thoughts below in the comment section.

Written by: Jess Gold
Digital Marketing Strategist
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